Digital Coach

Led design of a micro-learning experience that boosted engagement by 63% and reduced attrition by 35%.

Company:

Eskalera Inc.

Industry:

HR & Education

Deliverables:

UX & Strategy, Visual Design, Design System

Timeline

8 months

More than just creative output, he's able to manage a creative process from idea through to completion. Collaborative, curious, and creative are three of the many positive words I'd use to describe him. Diego took a validated and functional product with an MVP design, and turned it into a beautiful and modern interface ready for the enterprise

Rich Kneece

Rich Kneece

Rich Kneece

CTO @Eskalera

CTO @Eskalera

CTO @Eskalera

Overview

Eskalera needed a scalable way to guide employees through personalized growth journeys without feeling like another HR tool.

HR teams lacked real-time visibility into employee well-being and engagement, and the tools were reactive and generic, not personalized.

I led the design of a mobile-first digital coach that helped employees build self-awareness, practice inclusion, and develop soft skills—without feeling like HR homework. The result was a lightweight, in-product experience that HR teams could deploy at scale, with real-time insights into engagement and sentiment.

Overview

Eskalera needed a scalable way to guide employees through personalized growth journeys without feeling like another HR tool.

HR teams lacked real-time visibility into employee well-being and engagement, and the tools were reactive and generic, not personalized.

I led the design of a mobile-first digital coach that helped employees build self-awareness, practice inclusion, and develop soft skills—without feeling like HR homework. The result was a lightweight, in-product experience that HR teams could deploy at scale, with real-time insights into engagement and sentiment.

Overview

Eskalera needed a scalable way to guide employees through personalized growth journeys without feeling like another HR tool.

HR teams lacked real-time visibility into employee well-being and engagement, and the tools were reactive and generic, not personalized.

I led the design of a mobile-first digital coach that helped employees build self-awareness, practice inclusion, and develop soft skills—without feeling like HR homework. The result was a lightweight, in-product experience that HR teams could deploy at scale, with real-time insights into engagement and sentiment.

Iterations

I collaborated closely with product managers, and engineers to fully understand the learning outcomes and psychological drivers we aimed to promote. Key initiatives included:

✔️ Designed a modular framework tailored to user progress
✔️ Translated dense psych concepts into friendly micro-tasks
✔️ Integrated prompts across the app to boost real-time action
✔️ Ran usability tests to refine tone, timing, and visual clarity
✔️ Built reusable coaching components for future product lines

Iterations

I collaborated closely with product managers, and engineers to fully understand the learning outcomes and psychological drivers we aimed to promote. Key initiatives included:

✔️ Designed a modular framework tailored to user progress
✔️ Translated dense psych concepts into friendly micro-tasks
✔️ Integrated prompts across the app to boost real-time action
✔️ Ran usability tests to refine tone, timing, and visual clarity
✔️ Built reusable coaching components for future product lines

Iterations

I collaborated closely with product managers, and engineers to fully understand the learning outcomes and psychological drivers we aimed to promote. Key initiatives included:

✔️ Designed a modular framework tailored to user progress
✔️ Translated dense psych concepts into friendly micro-tasks
✔️ Integrated prompts across the app to boost real-time action
✔️ Ran usability tests to refine tone, timing, and visual clarity
✔️ Built reusable coaching components for future product lines

Impressive results

Progress in power skills

87%

Increase in weekly engagement

63%

Average satisfaction score

4.7/5.

Impressive results

Progress in power skills

87%

Increase in weekly engagement

63%

Average satisfaction score

4.7/5.

Impressive results

Progress in power skills

87%

Increase in weekly engagement

63%

Average satisfaction score

4.7/5.

Other Cases

Other Cases

Other Cases

Need a senior designer who ships?

Let’s build something your team will actually use.

2025 — Diego Valencia

Need a senior designer who ships?

Let’s build something your team will actually use.

2025 — Diego Valencia

Need a senior designer who ships?

Let’s build something your team will actually use.

2025 — Diego Valencia