Selected work

Doorstep Returns

Built 0→1 returns experience for 300K+ shoppers, getting a CSAT of 8% above company average.

Digital Coach

Most DEI tools get opened once and forgotten. I designed the one that got a 63% weekly return rate.

Role-play sales coach

A napkin idea: AI sales coaching where reps practice hard conversations before they happen. I took it from concept to live beta, owning every product and design decision.

Punch Cards: Pay & Earn

Cash-back rewards are genuinely confusing. I made them feel simple at a glance for 10M+ Venmo users across three campaign types.

Location tagging

Only 8% of field teams used location data. I found the two real reasons why and redesigned around them.

Billing management

Four cloud products, one broken billing experience. I consolidated everything so enterprise admins never had to call support again.

Want more visuals?

Dive into one-offs, experiments that never made it to case study status. Some shipped, some didn’t. All designed with intent.

Ready to work together?

2026 — Diego Valencia

Ready to work together?

2026 — Diego Valencia

Ready to work together?

2026 — Diego Valencia